México
On site
Full time
10,000 - 15,000 MXN
Marketing
$500 Reward
Email Marketing Designer
$500 Reward
$500 Reward
Overview
The company is on the lookout for a skilled Email Marketing Designer with at least three years of experience in an agency or corporate setting, focusing on graphic design and email design adaptations. An ideal candidate would possess experience in email marketing configurations and dispatch, user database management, audience segmentation, and reporting.
Challenges you would face
- Develop and adapt designs for email, SMS, and WhatsApp for promotional, transactional purposes, or specific sales events like Hot Sale, Buen Fin, etc
- Create art within brand guidelines
- Generate copy for Email, SMS, and WhatsApp
- Layout design for email formats
- Adapt master graphics for various messaging formats
- Manage email dispatches using Salesforce Marketing Cloud
- Follow email marketing best practices and keep abreast of industry trends to make proactive recommendations
- Audience definition, filtering for dispatch or exclusions
- Recommend strategies for generating exclusion lists for inactive users or control group lists
- Optimize Email Marketing strategy performance
- Competitor benchmark analysis
The ideal candidate
- Bachelor’s degree in Graphic Design, Communication, Marketing, or related field
- Strong communication, planning, and organizational skills
- Advanced knowledge in Adobe Suite: Illustrator, Photoshop, InDesign
- Experience with Email Marketing platforms (e.g., Salesforce Marketing Cloud, Hubspot, Mailchimp)
Plus
- Proficiency in HTML/CSS for email design
- Experience with data analysis tools for marketing insights
- A portfolio showcasing diverse email marketing designs
- Additional certification in digital marketing or graphic design
What the company offers
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